Research with AI

Pick a topic that is genuinely useful to you. Suggestions:

• A market trend in your industry


• A technology you are evaluating for your business


• A competitor analysis


• A regulation or policy that affects your work

Write a single-sentence research question, e.g.:
> "What are the main benefits and risks of implementing AI chatbots for customer support in mid-sized businesses?"

Go to [Perplexity](https://perplexity.ai) and enter your research question.

Perplexity will return an answer with numbered source citations. For each key claim:

1. Note the source it cites


2. Click through to verify the source is real and says what Perplexity claims


3. Note any data points, statistics, or expert quotes

Ask 3-4 follow-up questions to deepen the research:

• "What are the cost implications?"


• "Which industries have seen the best results?"


• "What are the most common implementation mistakes?"

Open [Claude](https://claude.ai) and paste your Perplexity findings. Then ask:

> "I am researching [your topic]. Here are my initial findings from Perplexity:
> [paste findings]
>
> Please:
> 1. Identify the 3 most important insights
> 2. Note any gaps or contradictions in the research
> 3. Suggest 3 additional angles I should investigate
> 4. Create a structured outline for a research brief"

Claude will synthesise and structure your research in a way that Perplexity alone cannot.

Ask Claude to generate the final research brief:

> "Using all the research we have discussed, write a professional 1-page research brief with these sections:
> - Executive Summary (3 sentences)
> - Key Findings (5 bullet points with source references)
> - Risks & Considerations (3 bullet points)
> - Recommended Next Steps (3 actionable items)
> - Sources (numbered list)"

Review the output. Edit anything that does not match your own understanding. Add your own insights where relevant. The AI does the heavy lifting, but your judgement shapes the final product.